FRACTIONAL MARKETING LEADERSHIP

Senior marketing leadership.

Without the full-time hire.

Ongoing marketing leadership for businesses that have people doing the work but need experienced direction to connect the pieces, set priorities and keep marketing focused on growth.

From $5,000 USD/month

Book a Strategy Call 
Strategy · Leadership · Team & agency direction · Marketing oversight

Sound familiar?

Marketing is getting too big to lead on the side.

You have people, agencies or partners doing the work, but no senior marketing leader connecting it all. Priorities compete, decisions keep coming back to you and nobody fully owns the bigger picture.

You don’t necessarily need another person executing. You need someone leading the marketing.

  • Too many marketing decisions still depend on you

  • Your team needs clearer direction and priorities

  • Agencies or specialists are working without enough coordination

  • Marketing activity isn’t connected to one business strategy

  • You need senior leadership, but aren’t ready for a full-time marketing executive

HOW I WORK WITH YOUR BUSINESS

I step in where a senior marketing leader would.

01 · DIRECTION

Set the marketing priorities.

I help translate business goals into clear marketing priorities so the team knows what matters, what can wait and where to focus.

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02 · ALIGNMENT

Connect the people and the work.

I bring teams, agencies, channels and initiatives around one direction so marketing works as a system rather than a collection of separate activities.

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03 · LEADERSHIP

Help the team make better decisions.

I provide senior guidance, challenge the thinking, review key work and help your people move forward without every decision landing back on you.

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04 · PERFORMANCE

Keep marketing accountable to growth.

We establish what matters, review performance and adjust priorities as the business and customer response evolve.

WHAT THIS LOOKS LIKE IN PRACTICE

I lead the marketing. Your team and partners execute the work.

BUILT FOR LEADERS WHO NEED SOMEONE TO OWN THE MARKETING DIRECTION.

Is this right for you?

This is for you if you already have people, agencies or specialists doing the work, but need experienced marketing leadership to set the direction, align the team and keep marketing connected to business growth.

You get senior marketing leadership without adding a full-time executive to the team.

Not sure whether you need a 3-month Strategy Partnership or ongoing marketing leadership? We can figure out the right level of support on the complimentary Strategy Call.

Fractional Marketing Leadership · From $5,000 USD/month

Book a Strategy Call

“ Her international experience, cross-function strategic collaboration and innovative communication concepts balance brilliantly with her leadership skills and mentoring capabilities. She was generous in her guidance on brand knowledge, mission and goals, creating an environment of knowledge sharing and collaboration..”

Rana AlBasri Mouawad
Communications & Personal Brand Strategist